Today’s smart person is Dorit Sasson from SEO Magic with an overview of Search Engine Optimization (SEO.) During this interview on the Learning from Smart People Podcast, Rob Oliver and Dorit go over the nuts and bolts of optimizing your website for Google. If you have a website, you need to hear what she has to say.
Here are some of the topics covered by Rob Oliver and Dorit Sasson on this episode of Learning from Smart People:
· What is search engine optimization? (SEO)
· The power of content and keywords
· The value of connections over keywords
· What you need to know about your audience
· Avoiding burnout and overwhelm from your website
· The SEO learning curve
· Things you need to embrace
· Common mistakes and how to avoid them
· Tools for helping with your search engine optimization
· Succeeding when you are not a copywriter
· Creating an optimized YouTube video
· Competitive research – what are the other people in your niche doing?
· Current best practices for search engine optimization
· The hidden value of an FAQ
· Standing out as unique and different
· Putting your expertise into practical use
· It’s all about creating connections
You can learn more about Dorit Sasson and SEO Magic through her website and social media. Check out her webinar as well. It may be what you need to know to optimize your own website.
Website: https://www.doritsasson.com/
Facebook: https://www.facebook.com/DoritSassonauthorAccidentalSoldier
Instagram: https://www.instagram.com/doritsassonwrites/
Linkedin: https://www.linkedin.com/in/doritsasson/
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